Award-winning communications strategist Saptosa Foster was one of 50 talented communications leaders that Top Women in PR honored at New York City’s Grand Hyatt earlier this year for their bold advances in managing crises, developing brand messages, protecting and building reputations and creating content for digital platforms.
Currently, Foster is a managing partner at 135th Street Agency where she oversees campaigns for clients such as the Weinstein Company, OWN: Oprah Winfrey Network, Disney, Paramount, and Google.
PR News annual top women in PR awards honored 50 women who have shown leadership, results and innovation in public relations. It is really a great honor. I definitely hold myself to high standards that are sometimes a bit impossible, but I always want to do my job with excellence and I try to promote that with my team. Working with excellence requires research, focus, concentration, dedication to the craft and constantly learning and studying. Whether it is a challenging project or client, or something I have done very often, I approach every assignment and task and say to myself I am really going to rock this out and be the best. And that makes the difference, Foster tells TNJ.com.
She continues, I am fortunate enough to have a business partner who also abides by that same philosophy of excellence, being thorough, being a student of the craft, and pushing yourself beyond your limit and the expectations of others. With both of us working diligently and providing services to our clients, we have been very successful. And its not an accident; its because of the way that we view work.
Fosters business partner Shante Bacon, founder and CEO of 135th Agency, received the same honor last year.
A graduate of Spelman College, Foster began her career in media as a fact-checker for Rolling Stone, O Magazine, and In Style. Prior to joining the agency in 2005, she was a freelance journalist for VIBE, XXL, Complex and The Source.