Top 25: What Corporate America is Reading

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800-CEO-READ, a leading direct supplier of book-based resources compiles a monthly list of best-selling business books based on purchases by its corporate customers nationwide.

Here are the best sellers for April 2019, plus descriptions of the Top 10.

1. “Rehumanize Your Business: How Personal Videos Accelerate Sales and Improve Customer Experience” by Ethan Beute and Steve Pacinelli, Wiley

2. “The Drama-Free Workplace: How You Can Prevent Unconscious Bias, Sexual Harassment, Ethics Lapses, and Inspire a Healthy Culture” by Patti Perez, Wiley

3. “Subconscious Power: Use Your Inner Mind to Create the Life You’ve Always Wanted” by Kimberly Friedmutter, Atria Books

4. “Subscribed: Why the Subscription Model Will Be Your Company’s Future — And What to Do about It” by Tien Tzuo and Gabe Weisert, Portfolio

5. “Do Business Better: Traits, Habits and Actions to Help You Succeed” by Damian Mason, Wiley

6. “Giving Done Right: Effective Philanthropy and Making Every Dollar Count” by Phil Buchanan, PublicAffairs

7. “Late Bloomers: The Power of Patience in a World Obsessed with Early Achievement” by Rich Karlgaard, Currency

8. “Nine Lies about Work: A Freethinking Leader’s Guide to the Real World” by Marcus Buckingham and Ashley Goodall, Harvard Business Review Press

9. “Alpha Girls: The Women Upstarts Who Took on Silicon Valley’s Male Culture and Made the Deals of a Lifetime” by Julian Guthrie, Currency

10. “Grit & Grind: 10 Principles for Living an Extraordinary Life” by Rhonda Vetere, Thanet House Publishing

11. “How to Be a Capitalist Without Any Capital: The Four Rules You Must Break to Get Rich” by Nathan Latka, Portfolio

12. “Fail More: Embrace, Learn and Adapt to Failure as a Way to Success” by Bill Wooditch, McGraw-Hill Education

13. “The Culture Code: The Secrets of Highly Successful Groups” by Daniel Coyle, Bantam

14. “The War on Normal People: The Truth about America’s Disappearing Jobs and Why Universal Basic Income Is Our Future” by Andrew Yang, Hachette Books

15. “Girls Who Code: Learn to Code and Change the World” by Reshma Saujani, Puffin Books

16. “Leading Loyalty: Cracking the Code to Customer Devotion” by Sandy Rogers, Leena Rinne and Shawn Moon, Amacom

17. “Broke Millennial Takes on Investing: A Beginner’s Guide to Leveling Up Your Money” by Erin Lowry, Tarcherperigee

18. “Thinking in Bets: Making Smarter Decisions When You Don’t Have All the Facts” by Annie Duke, Portfolio

19. “Trillion Dollar Coach: The Leadership Playbook of Silicon Valley’s Bill Campbell” by Eric Schmidt, Jonathan Rosenberg and Alan Eagle, HarperBusiness

20. “The Ideal Team Player: How to Recognize and Cultivate the Three Essential Virtues” by Patrick M. Lencioni, Jossey-Bass

21. “The Go-Giver: A Little Story about a Powerful Business Idea (Expanded)” by Bob Burg and John David Mann, Portfolio

22. “Getting Service Right: Overcoming the Hidden Obstacles to Outstanding Service” by Jeff Toister, Toister Performance Solutions

23. “The Energy Bus: 10 Rules to Fuel Your Life, Work and Team with Positive Energy” by Jon Gordon, Wiley

24. “Eat Their Lunch: Winning Customers Away from Your Competition” by Anthony Iannarino, Portfolio

25. “Jump-Starting America: How Breakthrough Science Can Revive Economic Growth and the American Dream” by Jonathan Gruber and Simon Johnson, PublicAffairs

Descriptions of the top 10

“Rehumanize Your Business: How Personal Videos Accelerate Sales and Improve Customer Experience” by Ethan Beute and Steve Pacinelli, Wiley

“Rehumanize Your Business” explains how to dramatically improve relationships and results with your customers, prospects, employees, and recruits by adding personal videos to emails, text messages and social messages.

2. “The Drama-Free Workplace: How You Can Prevent Unconscious Bias, Sexual Harassment, Ethics Lapses, and Inspire a Healthy Culture” by Patti Perez, Wiley

In this unique book, she explains the secret to avoiding all forms of drama, legal exposure, and low morale: a healthy workplace culture. Patti combines the lessons learned from 25 years of professional experience with robust data from behavioral science research to debunk common myths, including the belief that a focus on legal compliance leads to a healthy workplace culture.

3. “Subconscious Power: Use Your Inner Mind to Create the Life You’ve Always Wanted” by Kimberly Friedmutter, Atria Books

Featuring inspiring success stories and the practical tools you need to make meaningful change, “Subconscious Power” will empower you to stop being a passive participant in a life you don’t love, and to actively choose the life you truly desire.

4. “Subscribed: Why the Subscription Model Will Be Your Company’s Future — And What to Do about It” by Tien Tzuo and Gabe Weisert, Portfolio

In “Subscribed,” you’ll learn how these companies made the shift, and how you can transform your own product into a valuable service with a practical, step-by-step framework. Find out how you can prepare and prosper now, rather than trying to catch up later.

5. “Do Business Better: Traits, Habits and Actions to Help You Succeed” by Damian Mason, Wiley

“Do Business Better” is the go-to guide for business people, entrepreneurs, and the self-employed looking to jumpstart their journey and build their dreams into reality. If your goal is prosperity, longevity, and a life and business on your terms, this book is for you.

6. “Giving Done Right: Effective Philanthropy and Making Every Dollar Count” by Phil Buchanan, PublicAffairs

In “Giving Done Right,” Phil Buchanan, the president of the Center for Effective Philanthropy, arms donors with what it takes to do more good more quickly and to avoid predictable errors that lead too many astray.

7. “Late Bloomers: The Power of Patience in a World Obsessed with Early Achievement” by Rich Karlgaard, Currency

Based on years of research, personal experience, interviews with neuroscientists, psychologists, and countless people at different stages of their careers, “Late Bloomers” reveals how and when we achieve our full potential — and why today’s focus on early success is so misguided, and even harmful.

8. “Nine Lies about Work: A Freethinking Leader’s Guide to the Real World” by Marcus Buckingham and Ashley Goodall, Harvard Business Review Press

This is the real world of work, as it is and as it should be. “Nine Lies About Work” reveals the few core truths that will help you show just how good you are to those who truly rely on you.

9. “Alpha Girls: The Women Upstarts Who Took on Silicon Valley’s Male Culture and Made the Deals of a Lifetime” by Julian Guthrie, Currency

In “Alpha Girls,” award-winning journalist Julian Guthrie takes readers behind the closed doors of venture capital, an industry that transforms economies and shapes how we live. We follow the lives and careers of four women who were largely written out of history — until now.

10. “Grit & Grind: 10 Principles for Living an Extraordinary Life” by Rhonda Vetere, Thanet House Publishing

“Grit & Grind” uses real-life stories of how Vetere and her team navigate the volatile tech industry and illustrates a simple 10-part practice for building bone-deep confidence in your own abilities — no matter what the challenge is.

(SOURCE: TNS)