Summary Box: Muve Music tops 500,000 subscribers

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BY THE NUMBERS: Muve Music has attracted more than 500,000 subscribers in its first year of operation.

WHAT IT IS: It’s an all-you-can-listen music plan offered to subscribers of prepaid wireless carrier Cricket.

THE SIGNIFICANCE: It marks substantially quicker growth than some of Muve’s competitors, which include MOG and Rdio. What helps is the fact that the service is being bundled into a monthly cellular plan that includes unlimited talk, text and Web access for as little as $55.