TURNING TO ASIA: China’s economic rise and growing international profile are spurring Hollywood’s interest in movies using Asian themes and production money.
THE CHINESE MARKET: Box office receipts there rose more than a third last year to $2 billion. China represents one of the most attractive growth opportunities for the U.S. movie industry.
TEAMING UP: Hollywood studios have been busy teaming up with Chinese production companies. One Hollywood producer predicts that while English is usually the preferred language for Asian-themed movies aimed at international audiences, that could change as America’s grip on the title of world’s biggest movie market weakens.