Online reviews site Yelp prices IPO at $15

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Yelp has priced its IPO at $15. That’s above the $12 to $14 range it was expecting.

The stock will begin trading Friday under the ticker symbol “YELP.” The company plans to sell 7.1 million shares, while its charitable foundation will sell 50,000.

Investment bankers also have an option sell another 1.07 million shares, depending on investor demand.