HELSINKI (AP) ? Nokia Corp. has unveiled its first Windows-based cellphones in a bid to recapture lost ground to chief rivals in the tough topend smartphone market.
CEO Stephen Elop said Wednesday in London that the Lumia 800 and 710, based on Microsoft Corp.’s Windows software, will be accompanied by four other smartphones, including for emerging markets, aimed at helping connect the next billion to the Internet.
Nokia, claiming 1.3 billion daily users, has been losing the smartphone race as it is squeezed in the low end by Asian manufacturers like ZTE and in the high end by the Apple Inc.’s Phone, Research in Motion’s Blackberry and Google’s Android devices.
Nokia stock was up 3 percent at euro4.95 ($6.83) in Helsinki.