New Kindle tablet expected at Amazon Calif. event

SANTA MONICA, Calif. (AP) ? Inc. is expected to update its Kindle Fire tablet computer on Thursday. It will be an effort to take a larger share of a tablet computer market dominated by Apple’s iPad. It could help Amazon boost sales of digital goods such as e-books and movies.

The event is taking place at a former airplane hangar in Santa Monica, Calif. CEO Jeff Bezos is expected to appear.

Here’s a running account of the event. All times are PDT.


10:30 a.m.

The hangar is crammed with about 200 journalists awaiting the announcement. It’s draped in black velvet as “Show Me The Light” by the Mystery Jets plays. Amazon’s logo is on a huge screen at the front.