‘Mad Men,’ more PaleyFest panels to stream live

LOS ANGELES (AP) ? The annual PaleyFest TV celebration in Southern California is going live online.

When the stars and creators of “American Horror Story,” ”Modern Family” and other TV series gather March 2-14 at a Beverly Hills theater, their discussions will be streamed live for the first time, the Paley Center for Media said Friday. All 13 of the PaleyFest panels will be carried by Livestream, the live-event service that’s a partner in this year’s festival.

The majority of panels will be available on-demand through another festival partner, Hulu. The sessions will be available through the free, ad-supported Hulu and Hulu Plus subscription services starting March 15, after the festival concludes.

“At its heart, PaleyFest is about the communal experience of television, and the unique relationship between TV audiences and their favorite series,” said Paley Center President and CEO Pat Mitchell. The live broadcasts, on-demand access and a new website allow more fans to join in, she said.

The center also is touting a new app and an online auction set to include memorabilia from series featured in this year’s and past festivals.

PaleyFest 2012 opens March 2 at the Saban Theater with the “American Horror Story” panel and concludes with “Modern Family.”

Other shows in the lineup include: “Community,” ”Once Upon a Time,” ”New Girl,” ”The Office,” ”Sons of Anarchy,” ”Bones,” ”Castle,” ”Vampire Diaries,” ”Revenge,” ”Two and a Half Men” and “Mad Men.”

The “Community” and “Castle” panels will be shown live at the Paley Center in New York.