NEW YORK (AP) — JetBlue introduced several new three-month, unlimited flight plans Thursday in an attempt to snare more higher-paying business travelers.
BluePass is available only for departure from Boston Logan International Airport or Long Beach Airport for travel between Aug. 22 and Nov. 22.
The offer is a more focused version of its All-You-Can-Jet plan, announced in 2009. That plan, where travelers could go anywhere JetBlue flew, sold out within days, as did the second incarnation in 2010. JetBlue didn’t offer the pass this year. All-You-Can-Jet was used to pump up travel volumes during September and October, typically one of the slowest times of the year for airlines.
Under the new plan there are three options. The first, costing $1299, allows travel between Long Beach and nine Western cities. The second, at $1499, offers Boston fliers unlimited travel to 13 cities in the Northeast and Mid-Atlantic. The third option is $1999 for travel between Boston and 32 cities nonstop and 22 additional cities through connections at New York, Orlando or Ft. Lauderdale.
Customers of the New York airline can book starting Aug. 15. There are no change fees or blackout dates with the pass. Travelers can also book tickets as late as 90 minutes before departure — a key selling point for business travelers who often book travel at the last minute. JetBlue is relaxing its no-show policy on the pass as well, charging a $100 fee for every two flights a customer doesn’t show up for within a week.
Shares of JetBlue Airways Corp. closed at $4.70 Wednesday, the lowest point in more than a year.