African American businesses can compete with established venues by becoming knowledgeable about their industry, following up to the minute market reports and trends, and capitalizing upon their talents, determination, and experience to deliver a top quality product to their customers. With the advent of news resources and print magazines such as those delivered to the African American business owner by The Network Journal, African American businesses are poised like never before to take advantage of every opportunity in real time.
Established venues can also become reactive venues, coasting upon a broad customer base, name recognition, long held sales and service methods, and an entrenched leadership which can be resistant to following breaking trends or taking advantage of new emerging market opportunities. African American businesses that adopt a proactive stance by following emerging market trends delivered through live news sources such as tnj.com are thus well positioned to compete with an even overtake of established venues with their light, quick, responsive, proactive approach to doing business in these lean, tough economic times.
African American businesses may at first feel some trepidation when regarding established venues with a long history of success and the ability to weather tough economic shifts. However, news sources such as The Network Journal function as live portals to connect African American businesses together for inspiration, creative planning, networking, education, sharing best practices, mentoring, and encouragement. This is why, increasingly, African American businesses are turning to live and print news sources like The Network Journal to fulfill the need for connection while pursuing their business goals on a daily, monthly, and annual basis. Strategic news articles, advice columns, databases, interviews, referral sources, and networking opportunities are provided by these new venues. That means that African American businesses can put their heads together across state, country, or even continent lines to forge strategic alliances, explore new marketplaces, and leverage their ingenuity and expertise to overtake even the most established venues in terms of customer loyalty and satisfaction.
African American businesses can well compete with established venues and news resources like tnj.com can reinforce this message on a daily basis with a wealth of ever expanding resources to assist business owners with meeting and exceeding their market objectives. When it comes to overtaking established venues and beating them at their own game, African American businesses have the advantage in synergy. This synergy can be found by staying connected across industries and around the world to other like minded business owners with similar business goals and objectives. From political trends to economic shifts, technology breakthroughs to new fashion concepts, arts and entertainment happenings to new key learning in personal and business finance management, the competition begins with accessing the right kind of knowledge and information to successfully compete for loyal customers and bottom line profits. African American businesses that keep abreast of the shifts, changes, and opportunities locally, regionally, nationally, and internationally will find that the tables have turned on established venues, with every market advantage now lying in their court.