“The Help” Surpasses $100M at Domestic Box Office

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    Aug. 31, 2011 18:49 UTC

    “The Help” Surpasses $100M at Domestic Box Office

    DreamWorks Pictures and Participant Media’s Empowering Film Engages
    Audiences Nationwide

    BURBANK, Calif.–(BUSINESS WIRE)–
    DreamWorks Pictures announced today that its inspiring film “The Help”
    has surpassed the $100 million mark at the domestic box office. “The
    Help,” directed and written for the screen by Tate Taylor, is based on
    the New York Times best-selling novel by Kathryn Stockett.

    Ever since opening in the U.S. on August 10th, “The Help” has
    been a strong contender for the top spot on the domestic box office
    chart and has resonated with audiences around the country, sparking
    conversation and comments across all media platforms from such notables
    as Oprah, Scott Fujita, Tyler Perry, Russell Simmons, Katy Perry, Diane
    Sawyer, Jason Whitlock, Jackie Jackson and others.

    Commenting on the widespread popularity of the film, Director Tate
    Taylor says, “We never imagined this film, which began its journey
    inspired by the enthusiasm of a small group of Mississippi friends,
    would ever even get made. Now to have it seen and embraced by so many
    people is just beyond our wildest dreams.”

    Adds Dave Hollis, Executive Vice President, Motion Picture Sales &
    Distribution, Walt Disney Studios Motion Pictures, “This achievement is
    a testament to an amazing ensemble cast and a wonderfully told story
    that has played well to men and women, young and old, resonating in a
    cross-section of all theaters be they urban, upscale or heartland. The
    viral power of word-of-mouth has us hopeful that we’ll continue to see
    ‘The Help’ exposed to as broad an audience as possible in the coming
    months.”

    “The Help” stars Emma Stone (“Easy A”) as Skeeter, Academy
    Award®–nominated Viola Davis (“Doubt”) as Aibileen and Octavia Spencer
    as Minny—three very different, extraordinary women in Mississippi during
    the 1960s, who build an unlikely friendship around a secret writing
    project that breaks societal rules and puts them all at risk. Also
    starring Bryce Dallas Howard (“Hereafter”), Allison Janney (“Juno”),
    Academy Award®–winner Sissy Spacek (“In the Bedroom,” “Coal Miner’s
    Daughter”) and Jessica Chastain (“Tree of Life”), “The Help” is deeply
    moving, filled with poignancy, humor and hope—a timeless and universal
    story about the ability to create change.

    Rounding out the cast are Ahna O’Reilly (“Forgetting Sarah Marshall”),
    Cicely Tyson (“Sounder,” “Fried Green Tomatoes”), Chris Lowell (“Up in
    the Air”), Mike Vogel (“Blue Valentine”), Aunjanue Ellis (“Ray”) and
    Mary Steenburgen (“Did You Hear About the Morgans?).

    From DreamWorks Pictures and Reliance Entertainment, in association with
    Participant Media and Imagenation Abu Dhabi, “The Help” was produced by
    Brunson Green, Chris Columbus and Michael Barnathan.

    “The Help” is distributed by Walt Disney Studios Motion Pictures.

    Contacts

    Walt Disney Studios Global Publicity
    Global Publicity (LA)
    Michelle
    Rasic
    michelle.l.rasic@disney.com
    or
    Global
    Publicity (NY)
    Derek Del Rossi
    derek.del.rossi@disney.com

    Source: Walt Disney Studios Motion Pictures and DreamWorks Pictures