Google’s ‘perfect human’ project isn’t evil, it’s business

This past Friday, Google unveiled the latest in a line of ambitious and somewhat confounding health programs. After building a glucose-measuring contact lens and a mysterious skunkworks program to cure death, the company will employ a team of as many as 100 doctors and scientists in a project called Google Baseline, a quest to fully understand the healthy human body. It’s got everything you would want from a big Google project: it’s big, brash, a little scary, and completely oblivious to how anyone might take it the wrong way. Already, writers have described Baseline as Google’s quest to build a perfect human, implying ethical concerns before the process has even begun.

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