SAN FRANCISCO–(BUSINESS WIRE)–
Fresh
& Easy Neighborhood Market today opened its second store in San
Francisco, in the underserved Bayview-Hunters
Point neighborhood. San Francisco Mayor
Ed Lee and Board
of Supervisors President David Chiu joined Fresh & Easy?s executive
board, and dozens of neighborhood leaders in opening the store.

?I made a commitment to the community to improve Bayview-Hunters Point
and make it a place that is safe and healthy for families,? said Mayor
Lee. ?This project is a cornerstone in our broader efforts to revitalize
the neighborhood by bringing healthy food, vibrant businesses, and new
shoppers to Third Street.?

?It is wonderful to see a new grocery store open in the Bayview,
bringing jobs and fresh food to the community. The Board of Supervisors
is very committed to ensuring that all San Franciscans have access to
healthy food,” said Board President Chiu.

Crowds of welcoming neighbors in the Bayview neighborhood came out to
celebrate the first new grocery store to open in their community in the
past 20 years. The Bayview is traditionally an underserved neighborhood,
where about 36,000 people are without access to fresh fruits and
vegetables because of lack of supermarkets in the area.

?Fresh and Easy is making more than just a business investment in the
community, they are making an investment in health by providing access
to fresh, high-quality food to a neighborhood that has historically
lacked access to better options for generations,? said District
10 Supervisor Malia Cohen.

For each store opening, Fresh & Easy invites neighbors to nominate a
local, non-profit organization to receive a $1,000 donation. Based off
nominations from neighbors, store employees selected the Bayview-Hunters
Point YMCA, which provides countless services for local residents of all
ages.

?We?ve worked hard to create a thoughtful business built on a simple
belief: everyone deserves fresh, wholesome food at affordable prices
regardless of where they live,? said Fresh & Easy CEO Tim Mason. ?The
City of San Francisco was a fantastic partner in getting this store
built, staffed and opened.?

To learn more about Fresh & Easy, neighbors and customers are invited to
join Friends of Fresh & Easy at www.freshandeasy.com/friends.
By joining, customers will have access to exclusive offers, the latest
news on their favorite products and a free canvas bag.

For more information about Fresh & Easy, visit www.freshandeasy.com.
Also follow the company on Twitter at: www.twitter.com/freshandeasy
and become a fan on Facebook at www.facebook.com/freshandeasy.