Depelsha McGruder, longtime media and television executive who worked for Viacom for 17 years, was recently named chief operating officer at NY Public Radio. In her new role, she will lead key internal functions including human resources, legal, engineering / IT, and internal communications, ensuring continuous improvements in processes, policies, workspace and talent strategy. In addition, she will oversee strategic planning, operations and digital for NYPR.
“With a background in strategy, programming, audience development and organizational culture and change, Depelsha possesses extraordinary breadth, versatility and experience,” said NYPR President and CEO Laura Walker. “At a moment when audio is exploding, local news is shrinking, audiences are fracturing and digital platforms are shifting rapidly, she is the right person to smartly guide our strategic plans and strengthen our internal culture while fulfilling our mission of producing trusted journalism, serving a broad audience, amplifying new voices, and creating a best in class workplace. I’m thrilled to welcome Depelsha to New York Public Radio.”
During her tenure at Viacom, McGruder held leadership roles at both MTV and BET. She launched the video-on-demand, broadband and mobile businesses for MTV. She also led the launch of two Viacom cable TV networks designed to superserve diverse audiences — MTV Tr3s for US Latino youth and Centric for African-American adults — creating the branding, programming, distribution, sales and partnership strategies.
A 2011 Network Journal 40 Under Forty honoree, McGruder holds a B.A. from Howard University and an M.B.A. from Harvard Business School and is the founder and president of Moms of Black Boys United, Inc.