Couponing can help you in more ways than you can imagine.
According to Statista.com, a leading statistics company in the internet, out of the 305 billion consumer packed goods (CPG) coupons distributed in the US in 2012, 2.9 billion were redeemed (this accounted for about 3.7 billion dollar worth of savings). Comparative studies also indicate that while 63.6% of consumers used coupons in 2007 to stretch their budget, almost 80% of consumers used them regularly in 2012.
In addition, the popularity of online and mobile coupons continues to grow. In fact, about 66% of US consumers used online coupons and 15.6 million people used mobile coupons in 2011 to save money on grocery bills. A more recent study conducted by Inmar, a digital promotion platform based in Winston-Salem, North Carolina, 66 million digital coupons were redeemed in 2013, a significant 141% increase over 2012.
Taking these figures in consideration, it’s clear that couponing continues to attract consumers. According to Savings.com, couponing can help an average household save up to $10,000 per year. You can even cut your grocery bills in half by simply devoting an hour of your spare time couponing.
Aside from helping people save money, are there any other benefits that can be derived from couponing? Yes, there are. Here are some of them:
Couponing can satisfy you on an emotional level. Users reported feeling satisfied, happy, smart, responsible, and accomplished after using coupons. One in five customers also feels victorious after using them.
It can make you less wasteful. When you work hard to get those discounts, you would be less likely to waste the products you put on your shopping cart.
It can encourage hospitality. Now that you have a lot of extra food in your pantry, not to mention a generous savings from your grocery budget, you will find it extremely easy to share your blessings with your family, friends, and neighbors. It will also give you the opportunity to donate more to your church’s food bank.
You can spend your savings elsewhere. The money you save from your grocery shopping can be used to help pay off your debts or pay for your dream family vacation. You can also use it to make bigger purchases or buy healthier foods and better quality products.
It gives you the opportunity to earn money. Since you have paid very little for your stockpile, you can resell the products at half the sticker price and still make a decent profit.
With a little effort, you will definitely reap a lot of rewards by couponing so you may want to give it a try.