College Grads Question Why They Ever Attended

Many current job seekers believe that the grass is greener on the entrepreneurial side of the fence, according to a recent survey.

Thirty-three percent of respondents across multiple generations–Gen Z, Gen Y, Gen X and the Baby Boom generation–said they wish they had opted to start a business rather than pursue a college degree.

The results came from a survey by Millennial Branding, a Gen Y research and consulting firm, and, an online career site, which asked nearly 3,000 job searchers about their opinions of the value of a college degree.

As a refresher, Gen Z includes those who are ages 20 or younger, Gen Y (ages 21-32), Gen X (ages 33-49), and Baby Boomers include those ages 50-68.

They aren’t alone in their belief that an undergraduate degree doesn’t necessarily lead to career success.

The survey also asked 281 HR professionals to weigh in, and–though they acknowledged that academic success helps candidates in the hiring process–they indicated that it’s not among the top things that they’re looking for.


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