National Burrito Day is officially back, and so are the exciting offers at the world-famous multicuisine chain Chipotle. They are doubling down on their viral Burrito vault game. It is now offering its customers another opportunity to win over $1 million in free food ahead of National Burrito Day on April 3. If you are also a fan of both Burritos and Chipotle, then this article is for you. It brings you everything you need to know about Chipotle’s upcoming National Burrito Day offers. The following article also includes information about the 2025 challenge in its interactive Burrito Vault game.
Chipotle National Burrito Day: Return Of The Viral Burrito Vault Game
The multicuisine chain Chipotle is going to give away free burritos worth $1 million in free food with the return of its viral game this National Burrito Day. The game will start on the 31st of March 2025 at 9 AM and will end on the 2nd of April at 11:59 PM. It is going to offer a total of 2,500 buy one, get one free entrée codes each hour. The first guests who can “unlock the Burrito Vault by guessing the correct Chipotle order” will win the entrée codes.
The 2025 Challenge
The challenge this year on National Burrito Day will have Chipotle lovers guessing exact order combinations, ingredient by ingredient, to unlock the bank. The players are going to have four attempts each hour to guess the combination and can only redeem one BOGO code throughout the campaign. The company will offer a total of 157,500 buy one, get one free during the campaign this year. It is also important to note that the BOGO code is redeemable only on Thursday, the 3rd of April, which is National Burrito Day.
Other Offers on National Burrito Day
The first person each hour who manages to guess the correct order combination will also win a free burrito each week for a year. People who manage to guess the correct order combinations after all the BOGO codes are already redeemed will still earn 25 Chipotle Rewards Points. The Chipotle Rewards members will also get an opportunity to redeem a $0 delivery-free offer via the chain’s website and mobile app on National Burrito Day with the promo code: DELIVER.
What Chris Brandt Said About The Offers?
According to the multicuisine chain, the viral Burrito Vault game got more than 2 million plays last year. Chris Brandt, the Chief Brand Officer of Chipotle Mexican Grill, mentioned how the game drove unprecedented fan engagement last year. He also added how the viral game ultimately resulted in our highest digital transaction day of all time. Brandt then mentioned that Chipotle is giving its customers another chance to crack the code and score more free burritos.
What Exactly Is National Burrito Day?
National Burrito Day is an unofficial holiday celebrated every year on the 3rd of April in the US. It is dedicated to honoring the widely loved Mexican dish that combines Mexican flavors and the fast-casual convenience of America. Chipotle has always celebrated the day with various offers, launch promotions, and limited-time menu items. This time, it has officially returned with its iconic Burrito Vault game. It has repeatedly proven itself as a marketing masterstroke. Considering last year’s record-breaking digital sales, it is safe to say the fans are going to visit the app and the website in flocks. All the fans of Chipotle are excited to try their hand at winning freebies once again.
