When you shouldnt go global
Economic globalization is viewed by some as the best hope for world stability, by others as the greatest threat. But...
Economic globalization is viewed by some as the best hope for world stability, by others as the greatest threat. But...
Customers who pay little or nothing and are subsidized by another set of customers are essential to a vast array...
For a century and more, companies have ventured abroad only after establishing themselves at home. Moreover, when they have looked...
When car rental agencies include insurance unless you specifically decline it, or software vendors recommend that you click “next” for...
Trimming customer service costs while boosting customer satisfaction — and hence loyalty — is challenging in the best of times....
During tough economic times, companies often rush to reduce prices on their products and services. That seems like common sense:...