Big Tech Aims at Talent Shortage w/ ‘Hour of Code’ Campaign

CodeingFrom Business Insider:

Call it the thinking man’s ice bucket challenge: an hour of code.

Last week, everyone from U.S. President Barack Obama to top model Karlie Kloss tried their hand at writing software for one hour in the global campaign by nonprofit to make coding less intimidating to students and teachers.

The “Hour of Code” campaign, which ended on Sunday, was the latest step by large tech companies to help boost American interest in computer science as they face a shortage of qualified engineers and developers in the United States., which offers online tutorials in coding, has the financial backing of tech leaders, including Microsoft founder Bill Gates and Facebook Chief Executive Officer Mark Zuckerberg, who have called for more computer training in schools and U.S. immigration reform to allow more programmers and other technology specialists into the country.

Read more at Business Insider.