Barbados Tourism Authority Adds Regatta to

    Barbados Tourism Authority Adds Regatta to

    PR Newswire

    MIAMI, July 6, 2011 /PRNewswire/ —

    The Barbados Tourism Authority (BTA) has endorsed the recent
    launch of the Barbados Hotel & Tourism Association’s OTA
    (Online Travel Agency), and has implemented the Regatta booking
    engine on, the
    official government sponsored destination website for Barbados.
    ?The Barbados Hotel & Tourism Association (BHTA) announced
    the launch of the OTA Software (
    on May 31st and has seen an increasing number of bookings

    “It just makes perfect sense,” said David Rice, President &
    CEO of the Barbados Tourism Authority. ?”It is a huge added
    convenience to our visitors, the hotels and attractions love it
    since they retain more of the net earnings from bookings, and it
    helps the economy of Barbados. ?It’s a win-win all

    “We are excited that the BTA is collaborating with us on this
    important project,” said Sue Springer, Executive Vice President of
    BHTA. ?”The hotels are very enthusiastic,
    has a high amount of targeted traffic, and Regatta has been
    wonderful to work with. ?It’s the perfect recipe for

    Since launching on May 31st, Regatta has released a new layout
    of the booking engine that includes their innovative Concierge tool
    which allows customers to find their perfect hotel by selecting
    their desired criteria. ?In July, they will launch Activities
    allowing customers to search and book a variety of tours and

    About the Barbados Tourism Authority

    The BTA’s mission is to provide leadership in the sustainable
    development of? Barbados’ tourism industry through the
    formulation of policy, the provision of timely and quality
    research; the development and maintenance of industry-wide
    standards and the facilitation of appropriate product development
    whilst ensuring maximum economic benefits to? Barbadians.

    About the Barbados Hotel & Tourism
    Association (BHTA)

    The Barbados Hotel & Tourism Association was established in
    1952. ?Their mission is “Bringing people, research knowledge
    and technology together to resolve challenges of business and to
    stage a world class experience and performance.” ?

    About Regatta Travel Solutions

    Founded by Ashwin Kamlani, Regatta Travel Solutions provides
    specialized online booking technology and marketing tactics for
    DMOs (Destination Marketing Organizations). ?DMOs that use
    Regatta on their sites can increase demand for their destination,
    lower the cost paid by suppliers per booking, and increase
    membership for their organizations. Visit