Small businesses and marketing automation are a match made in heaven.
When used correctly, marketing automation systems can help small businesses flourish. These tools can allow small businesses implement successful marketing campaigns even if they don?t have a dedicated staff to oversee and manage these things.?
Since most of the processes are done automatically, using these tools can help you maintain multiple platforms and keep track of all your online marketing efforts without using up much of your time. In addition, marketing automation tools also allow you to personalize your messages to improve customer engagement rate, build customer loyalty and increase your profits.?
Low Cost Marketing Automation Tools
If you want to try how these tools can help you take your business to the next level, here are some low-cost automation tools that you may want to consider.
InTouch is a small business CRM system that allows you to automatically capture new leads and contacts, build your email list, collect customer data, and manage your sales process. This powerful tool also allows for task scheduling and social media management, and offers lead capture web forms, survey tools and text messaging functionalities.
InTouch offers four different packages to choose from with fees ranging from $0 to $47 per month. It also offers a 14-day free trial so you can take it for a test drive without paying anything.
Designed especially for ecommerce merchants, Sales AutoPilot is an all-in-one solution that offers email marketing, multi-channel communication (direct mail, text messaging and telemarketing), and complete sales process handling (from capturing and nurturing leads to completing a sale). It also offers affiliate marketing and customer management functionalities. ?
Sales AutoPilot offers three distinct packages ? Free, Starter and Pro. With the Free package, you can send up to 400 emails per month and enjoy the full functionality of the system for an unlimited time. The Starter package basically offers the same features but it also gives you the ability to send 1,000 additional emails for $12 and add another user for $9 per month.?
The Pro package allows you to send up to 2,000 emails per month and include up to 3 users in your account. You can also add other users for $9 per month (1,000 email credits included for each additional user) and send additional emails on top of your subscription limit.
JumpLead offers impressive features which include lead tracking, contact management, email marketing, inbound marketing automation, and marketing analytics. It also allows you to design and publish effective landing pages and lead capture forms. In addition, you can easily integrate it with SalesForce and WordPress, or use Zapier to integrate it with more than 300 web apps. You can try JumpLead for free and explore what it has to offer before subscribing to a paid package. ?
You can make your business flourish by using affordable marketing automation tools so do yourself a favour and try one which best suits your needs and budget.